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Atlanta
Journal-Constitution Braves reporter David O'Brien, Business
writer Kathy Brister and Cox Newspapers' Caribbean correspondent
Mike Williams recently presented a Cox Academy session at
the AJC on writing on deadline. Here is a sampler of some
of their tips. (Submitted by Mike
Schwartz; 404-526-2697).
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Tips
for writing on deadline
DAVID O'BRIEN
- Relax, even if
that seems nearly impossible. Slow everything down in your head and
try to retain some sense of calm.
- Stay on top of
things as they're happening, so you don't have to ask questions or check
facts with someone else on deadline. By making accurate notes on even
the smallest developments, it will be easier to avoid panic later, when
you can least afford it.
- Have background
material and notes up on a screen behind what you're writing.
- If necessary, have
a second story going in case the anticipated outcome reverses at the
last moment, and make sure the running/background material will stand
regardless of outcome. This is a safety net to fill the space, by having
more than enough running in a game story, or more than enough background
in something like a commission meeting or election story.
- Don't over-write
those first few graphs simply because you feel this story has a sense
of heightened importance. Overwriting burns valuable minutes and turns
off readers.
- If you're sending
from a remote location, be sure you have a phone line available and
that it works.
- Make absolutely
sure you're clear with the desk on the drop-dead deadline, and don't
miss it.
KATHY BRISTER
- Get cell and home
phone numbers for EVERYONE. That said, use them sparingly. Respect sources'
private lives when possible, so they'll talk when you need them.
- Make sure key sources
have your cell phone number. Getting a heads-up call while you are out
of the office buys time. Besides, sources appreciate your being as accessible
to them as they are to you.
- Expect to be surprised.
Keep a haunt file of regularly updated quotes, research and color that
can give second-day perspective to a breaking news story.
MIKE WILLIAMS
General Advice:
- Send clean, error-and
typo-free copy. Leave time to proofread and check spellings.
- On a deadline screamer,
go back to basics: who, what, when, where, how and why.
- Use short, descriptive
sentences.
- One idea per sentence,
even one idea per paragraph.
Ledes:
- Keep it simple
and short.
- Describe the drama,
the event, and/or why it is important.
- Don't get stuck.
If it doesn't come, hammer out an AP-just-the-facts version and move
on. Come back if time permits.
- First-day lede:
a big event happened and here it is, along with what's next.
- Second-day lede:
latest development or next big step in that big story you already know
about.
- Third-day and beyond:
same as second-day or roundup and perspective. Here's where you use
storyteller ledes.
Body:
- Build it logically,
answering the questions you'd want to know if you were the reader.
- Boil it down, keep
it simple, and don't get lost in detail readers don't care about.
- Reread as you write,
aloud if that helps.
- Leave five minutes
or more for actually filing the story.
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